The Competitive Intelligence Lead is focused on competitor and customer intelligence to enhance our business strategy and drive profitable growth by researching and assessing, information regarding products competitive to Rockwell Automation
Assess competitive portfolios from a price and performance perspective
Understand and be familiar with our competitors' organizational structure and keep current with changes
Establish factual like-for-like comparisons between RA and competitive products, including both stand-alone and multi-product solutions
Establish understanding of competitive price/discount strategies
Validate information for comparative product advantages of RA competitors
Validate information to identify comparative product weaknesses of RA competitors
Leverage findings to construct tactical win strategies in market competition from a product value (price/performance) perspective
Systematically arrange and organize intelligence data for multi-purpose use
Systematically segment intelligence data by key attributes
Assess identical competitive products across multiple countries and industries
Establish a methodology for quantifying the effect of supply-chain/distribution on value (price/performance)
Establish a methodology for quantifying the effect of landing costs (duties, shipping, tax) on value (price/performance)
EOE, M/F/Disable, Vet #LI-JD1 #LI-JD1
Internal Number: 2632297
About Rockwell Automation
When you choose Rockwell Automation, you join countless talented employees who have helped us establish our leadership position in the automation industry over the past century.
You join a diverse, inclusive and global community with a passion for innovation. A place where you can partner with great minds and inspiring people. And a corporation backed by the financial strength that drives growth – and career opportunities.
As much as we focus on our customers, we know our employees are key to our success and future. Helping you develop a rewarding career is a top priority. Because when you succeed, we succeed.